Privacy Policy
Effective date: July 29, 2026
Last updated: July 29, 2026
Beauty Trend respects your privacy and is committed to protecting the personal information entrusted to us.
This Privacy Policy explains how Beauty Trend collects, uses, stores, and discloses personal information through our website, inquiry and booking processes, communications, and private team or stylist portal.
1. About Beauty Trend
Beauty Trend provides wedding makeup and hairstyling services in Greater Montreal and surrounding regions.
For the purposes of this Privacy Policy, “Beauty Trend,” “we,” “us,” and “our” refer to Beauty Trend and its authorized representatives.
2. Personal information we may collect
Depending on how you interact with Beauty Trend, we may collect the following information:
Client and inquiry information
Name
Email address
Telephone number
Preferred language
Wedding or event date
Event location
Readiness time or service deadline
Requested hair and makeup services
Bridal party size
Information you provide about your preferences, schedule, or event
Messages, emails, form submissions, and other communications
Quote, invoice, deposit, payment, and booking information
Stylist and team-member information
Name
Email address
Telephone number
Professional role or specialization
Availability and scheduling information
Assigned events and services
Information required to provide access to the private stylist portal
Information submitted through team forms or operational systems
Google Sign-In information
When an authorized team member uses Google Sign-In to access the Beauty Trend stylist portal, we may receive basic account information from Google, including:
Google account identifier
Name
Email address
Profile image, when available
Beauty Trend uses this information only to authenticate the user, connect the Google account to an authorized Beauty Trend website account, and provide access to the private stylist portal.
The stylist portal does not require access to the user’s Gmail messages, Google Drive files, Google Calendar, contacts, passwords, or other private Google account content.
Website and technical information
When someone visits our website, certain technical information may be collected automatically, including:
Internet Protocol address
Browser and device type
Operating system
Pages visited
Referring page or website
Approximate location derived from technical information
Date and time of access
Cookie and analytics information
3. How we collect information
We may collect personal information when you:
Submit an inquiry or contact form
Request a quote
Book or receive services
Communicate with us by email, telephone, text message, social media, or another channel
Pay an invoice or deposit
Complete a preparation, scheduling, or feedback form
Create or use an authorized stylist account
Sign in through Google
Visit or interact with our website
We may also receive information from an event planner, bride, member of a bridal party, authorized team member, payment provider, or other person involved in arranging services.
4. Why we use personal information
Beauty Trend may use personal information to:
Respond to questions and service inquiries
Prepare quotes and service recommendations
Confirm availability and bookings
Schedule artists and coordinate wedding-day services
Communicate with clients, planners, guests, and team members
Create and manage client and stylist accounts
Authenticate authorized users of the stylist portal
Process deposits, invoices, and payments
Deliver services and provide customer support
Send booking, preparation, scheduling, and follow-up communications
Maintain business, accounting, operational, and legal records
Protect our website, clients, team members, and systems
Detect unauthorized access, fraud, spam, or misuse
Improve our services, website, communications, and business processes
Meet legal, tax, regulatory, insurance, and contractual obligations
We limit our collection and use of personal information to purposes that are reasonably necessary for our business activities.
5. Google user data
Beauty Trend’s use of information received from Google APIs is limited to providing and improving the Google Sign-In and stylist-portal authentication functionality described in this Privacy Policy.
We do not use Google user data for advertising.
We do not sell Google user data.
We do not permit unrelated third parties to use Google user data for their own marketing purposes.
We do not access a user’s Google password. Authentication is completed by Google, and Beauty Trend receives only the account information authorized through the sign-in process.
An authorized stylist may stop using Google Sign-In by contacting Beauty Trend and requesting that the connection between the Google account and the Beauty Trend account be removed.
6. Consent
By providing personal information to Beauty Trend, you consent to its collection, use, and disclosure for the purposes explained at the time of collection and in this Privacy Policy, except where another legal basis applies.
You may withdraw your consent for certain uses by contacting us. Withdrawal may affect our ability to provide services, maintain a booking, respond to a request, or provide access to the stylist portal.
7. Service providers and disclosure
Beauty Trend may use trusted service providers to support its operations. These may include providers of:
Website hosting and security
WordPress plugins and website functionality
Google authentication and related Google services
Email and business communications
Online forms and workflow automation
Cloud storage and business records
Scheduling and operational tools
Analytics
Invoicing and payment processing
Accounting, legal, insurance, and professional services
These providers may process information on our behalf only as reasonably necessary to provide their services.
We may also disclose personal information:
With the individual’s consent
To artists or team members assigned to an event
To a planner or authorized event contact when necessary to coordinate services
To process or enforce a booking, payment, or agreement
To prevent fraud, abuse, security incidents, or unlawful activity
Where required or permitted by law
In connection with a business reorganization, transfer, or sale, subject to appropriate safeguards
Beauty Trend does not sell personal information.
8. Payments
Payments may be processed through third-party payment providers. Beauty Trend may receive transaction details such as payment status, invoice number, amount, date, and the client information associated with the transaction.
Beauty Trend does not normally receive or store complete payment-card numbers through its website systems. Payment providers process payment credentials according to their own privacy and security practices.
9. Cookies and analytics
Our website may use cookies and similar technologies necessary for:
Website operation
Security
Login sessions
Language or user preferences
Form functionality
Website analytics
Understanding website performance and visitor activity
Browser settings may allow you to block or delete cookies. Blocking essential cookies may prevent certain website or login functions from working correctly.
Where legally required, non-essential cookies will be used in accordance with the consent choices presented to the visitor.
10. Storage and protection
Beauty Trend applies reasonable administrative, technical, and organizational measures intended to protect personal information against loss, theft, unauthorized access, disclosure, use, alteration, or destruction.
These measures may include:
Access restrictions
Password and account controls
Secure website connections
Authentication controls
Limited staff access
Security monitoring
Protected business systems
Backups and record-management procedures
No website, email service, cloud system, or electronic transmission can be guaranteed to be completely secure.
11. Information stored or processed outside Quebec
Some of our service providers may store or process information outside Quebec or Canada.
When information is processed in another jurisdiction, it may be subject to that jurisdiction’s laws and may be accessible to courts, governments, or law-enforcement authorities in accordance with applicable law.
Beauty Trend selects and uses service providers based on its operational needs and takes reasonable steps to assess and protect personal information entrusted to those providers.
12. Retention
Beauty Trend retains personal information only for as long as reasonably necessary to:
Provide services
Manage bookings and client relationships
Operate the stylist portal
Maintain business and accounting records
Resolve disputes
Enforce agreements
Meet legal, tax, insurance, and regulatory requirements
Information that is no longer required may be securely deleted, destroyed, or anonymized, subject to technical backup cycles and legal retention requirements.
13. Your privacy rights
Subject to applicable law, you may request:
Confirmation that Beauty Trend holds personal information about you
Access to your personal information
Correction of inaccurate or incomplete information
Information about how your information is used
Withdrawal of consent where applicable
Deletion of information that Beauty Trend is no longer required or permitted to retain
Removal of the connection between your Google account and your stylist-portal account
We may need to verify your identity before processing a privacy request.
Certain information may need to be retained for legal, accounting, contractual, security, or legitimate business purposes.
14. Children’s information
Beauty Trend’s website and stylist portal are not directed to children. We do not knowingly use the website to solicit personal information directly from children without appropriate authorization.
Information about a minor that is necessary for wedding or event services should be provided by a parent, guardian, bride, planner, or other authorized adult.
15. Third-party websites
Our website may contain links to third-party websites or services.
Beauty Trend is not responsible for the privacy, security, or content practices of third parties. We encourage users to review the privacy policies of any third-party services they use.
16. Changes to this Privacy Policy
Beauty Trend may update this Privacy Policy when its services, technology, legal obligations, or business practices change.
The updated version will be posted on this page with a revised “Last updated” date. Material changes may also be communicated through another appropriate method.
17. Privacy contact
Questions, concerns, requests for access or correction, and requests relating to Google Sign-In may be directed to:
Privacy Officer
Beauty Trend
Email: info@beautytrend.ca
Please include sufficient information for us to understand and respond to your request.